Background

With over 40 years of cutting tool and work holding experience within the machining industry, Joe personally has 26 years of experience within the industry working either as a direct or independent manufacture representative. In 2010, Joe founded Adase Sales & Marketing, LLC covering the Southern Texas and Louisiana territories. His business philosophy is simple: to only pursue companies to represent that are considered the best at what they do and can bring the best value to the customer. Complimented by our knowledge and technical aptitude at the spindle, our associates are adept at applying the right tool for the application and the most effective machining parameters to maximize tool efficiency and improve processes.

To bring the highest quality cutting tool and work holding solutions to the customer to improve their manufacturing processes, increase tool life, decrease cycle times, increase productivity, improve product quality, and lower overall manufacturing costs.

Incorporate strategies to bring more awareness to the     companies and products we represent by the following:   

    Persistent marketing 

     Aggressive sales promotions 

     Acquiring the right distribution 

     Marketing at the end user level

     Partnership programs

     Rebates

     Incentivize brand loyalty